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"I explore, imagine, and create involving experiences using my knowledge in economics"

According to The Economist Group

According to The Economist Group

"One of the most recognised Brazilian economists, referenced in over 200 articles.”

More than 1.000.000 readers

More than 1.000.000 readers

his books, articles and presentations have helped to correct business and financial decisions in economics.

I am dedicated to teaching the economy in a simple way, from beginning to end.

I am an economist, a MSc, a Phd and was visiting scholar at the University of California, Berkeley. 


I am dedicated in three things

  • Working to improve the positive image of the Brazilian economy for international investors

  • Speaking and professing of MBA courses at one of Brazilian's most esteemed universities

  • Sharing my passion through writing books and articles, which helps me achieve a certain level of recognition in Brazil. I am greatful for having more than 1 million readers.


About me

Whenever I can, I give speeches and interviews. I am an economist whose role is to project the exact Exchange Rate for a given date, or determine if the real estate prices will go up or down this month. I AM JUST KIDDING! I don t think this should be the role of the Economist.


For more than ten years I dedicated myself to understanding the function of capital markets, sometimes making rules for banks or being one of their supervisors. But I felt like I had to do something more, I wanted to help society understand the economy and to be prepared for their financial future, where sometimes countries and pension funds go broke.  Since then, I have kept writing books and papers in order to help people make the right decisions regarding financial matters.


I was born in Santos, a city sometimes remembered because of Pelé, the soccer player. The city is close to São Paulo, the Brazilian business center. Since I was a teenager, I kept track of real estate prices in Santos. The geography of this island limited the supply of houses. I have never understood why the prices go up and down.


Because of this curiosity I started my undergraduate studies at University of São Paulo, which is considered to be one of the best schools in Brazil for economics. There I wrote one of the first works about human behavior and economics in Brazil.  After finishing my Bachelor's degree in Economy, I got a Master Degree and PhD in Business Management. 


I thought everyone else would have the same doubts that I did about how economics works; then I started writing books based on my conclusions about real estate, mutual funds, career in finance, and other subjects in practical economics. Over time, I contributed to over 20 books, organized more than 40 events and received numerous awards.

what other people say about my work


Luiz Calado uses his experience to make a complete text easy to read. And he really knows the subject, since he had long experience in banking. Marcelo Giufrida - CEO at Brazilian Association of Capital Markets


His professional results transformed Brazilian capital markets, as he invented new ways of educate investors. Wilson Levorato - General Manager at Brazilian Federation of Banks.


Luiz Calado really knows it and makes it simple. It is essential for anyone who wants to make the most of their savings. Guillermo Larrain - Comissioner at Securities Exchange Comission of Chile Republic.


His books will be useful to understand the concepts and to review our own practices. Doing this we will invest in a smarter and safer way. Cristina Mendes - Director at Brazilian association of market analysts 


Besides his large technical knowledge due to his long academic experience, he has a practical experience as well. José Augusto Miranda - Director at HSBC Brazil



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